LIVE EVENTS CALENDAR
- Power Messaging 2-Day Open Workshop:
A rare chance to experience the full Power Messaging workshop. Create an unforgettable customer experience. Your salespeople will have conversations that are clear, memorable and differentiated. March 3-4 — Chicago, IL
Register >> March 30-31 — Boston, MA
Register >> -
Power Messaging Executive Insights:
Deliver a powerful, differentiated message with every customer conversation. Experience how this workshop will inject passion in your salesforce and your customers to close more deals. March 24 — Santa Clara, CA Register >>
March 31 — Chicago, IL Register >>
April 8 — Atlanta, GA Register >>
May 20 — Seattle, WA
- Power Positioning Executive Insights:
Your salespeople are your number one source for differentiation. Are your messages passing the sales snicker test? Translate your 30,000-foot brand messages into 3-foot field-ready messages that will strengthen your brand and drive more demand.
May 12 — Houston, TX
June 2 — Denver, CO
INSTANT WEBINAR
Why Most Positioning Efforts Fail:
How to create preference, not parity, in your value propositions
Learn how to create messages that provide you with unique differentiators to steer you away from traditional positioning and catapult you to new ground — the unfair competitive advantage.
WEBINAR ARCHIVE
The "No Decision" Cure:
How to dislodge the status quo
"No decision" (or staying with the status quo) could be your biggest competitor. What if you could turn that into an opportunity?
Top Contributers to Peak Sales Results
See an executive overview and download Aberdeen's report "Sales Training: Translating Tribal Selling Knowledge into Bottom-Line Productivity"
Arming Your Reps with a Differentiated Sales Message
Get a snapshot of the latest Corporate Executive Board research
Are You Ready for Sales Readiness?
Learn which 5 sales readiness initiatives have the biggest impact, based on research from Training Industry, Inc.
Just-in-Time Coaching:
Make your messaging training work like your salespeople.
How to ensure your salespeople are delivering a consistent customer conversation
Messaging Fuels Methodology:
How to Strengthen Your Sales Process Methodology with Sales Messaging, Tools and Coaching
The Power of Story:
How to tell a company story that sells
Bridge the Messaging Gap:
Move your 30,000-foot brand to the 3-foot customer conversation
Transform Your Company Message:
How Volvo Trucks North America uses story to achieve momentum
Build Your Brand in the Field:
ADP and CSO Insights share their best kept secrets
Customer Advisory Board, sponsored by Corporate Visions Inc. MARKETING AND SALES MESSAGING ALIGNMENT AGENDA MEMBERS:
